ABRA - LA Crosse

4.8 (5,263reviews)
97%
120 Theater Road,  Onalaska,  WI  54650
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In operation 115 years, 41 years at this location.

From a single repair center back in 1984 to hundreds of locations across the country, ABRA has become a leader in the collision repair and auto glass repair industry. It is an unwavering commitment to doing things Right the First Time, On Time® and exceptional customer service that sets ABRA Auto Body & Glass apart. When you choose ABRA for your auto body repair or auto glass repair, you’ll experience a convenient, hassle free process designed to get you quickly and safely back on the road. ABRA takes care of the details including arranging your rental, coordinating insurance work, and keeping you updated along the way. ABRA’s I-CAR certified repair centers are equipped with the latest collision repair technology and staffed by highly trained technicians, so you can be confident your repair has met the most rigid quality and safety standards. And for added peace of mind, every auto body repair comes with a written limited lifetime warranty, valid at an ABRA location across the country.

Services
  • Free Estimates
  • Insurance Company Assistance
  • Lifetime Warranty
  • Towing
  • Automotive Glass Replacement
  • Detailing
  • Paintless Dent Repair
  • On-Site Car Rental - Enterprise®
Payment Types
  • American Express
  • Discover Card
  • MasterCard
  • Visa
  • Check
  • Debit Card
Languages
  • Spanish
Hours
Sun Closed
Mon 7:30 am - 5:00 pm
Tue 7:30 am - 5:00 pm
Wed 7:30 am - 5:00 pm
Thu 7:30 am - 5:00 pm
Fri 7:30 am - 5:00 pm
Sat Closed
* Holiday hours may differ.
Acura
Chrysler
Dodge
Fiat
Ford
Honda
Hyundai
I-Car
Jeep
Kia
Nissan
Ram
Subaru
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Reviews (5,263)

Customers say
Overall Customer Satisfaction
Customers consistently praised the shop for its outstanding communication, with many highlighting daily text message updates that kept them informed throughout every stage of the repair process. The quality of repairs received high marks, with numerous customers noting their vehicles looked brand new upon return. Timeliness was another strong point, as many repairs were completed ahead of schedule, exceeding expectations. Staff were widely described as friendly, professional, knowledgeable, and courteous. Customers also appreciated added touches such as interior cleaning and detailing. A few customers noted areas for improvement directly from their experience, including desires for clearer timelines upfront, more detailed status updates, and occasional concerns about minor repair oversights.
AI-Generated from reviews written in the last 12 months
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"... or if was going to take longer than anticipated. Craftsmanship on the body work was hands down 5 star! Would definitely use Abra again on any body damage ..." Read more
"Beyond what I expected in quality and customer service. I highly recommend Abra of La Crosse for any vehicle ..." Read more
"They very professionally handled my repairs. Work was completed timely and it looks and drives like new."
"... work and got the repairs done ahead of schedule. Their workmanship restored the damage like showroom new!" Read more
"Abra did a fantastic job repairing my vehicle, and they kept me up to date on the status each day. ..." Read more
"In had pretty extensive hale damage and they were able to do the repairs on my whole truck in one day. Way ahead of my expectations."
"... happy with the great work that Abra did with my car. I was shocked that it was finished sooner than I had in mind. They were helpful with the questions about the work ..." Read more
"... fantastic. From the text update communication to how quickly the repair was completed was above and beyond our expectations. Abra has a customer for life." Read more
"Completed so quickly and perfect."
"Communication was excellent and work was completed ahead of schedule."
"Simply put - unparalleled communication & exceptional service. Abra holds the bar for all others to attain."
"I was very impressed on the communication. I was updated daily as to what was going on with my vehicle. Everyone I talked to was very thorough with information ..." Read more
"I had an amazing experience with Abra auto body! Communication was top-notch; I never had to wonder about the status of my vehicle. They were very transparent about the process and ..." Read more
"Communication during the whole process was fantastic. There was very little waiting around, paperwork went ..." Read more
"Daily notifications were provided. It reminded me of a hospital giving updates on a loved one having surgery."

My Experience

I was kept informed of every step in the repair process and didn’t have to wonder how long it would take.

My Experience

I was informed every step of the process. Everyone I had contact with was professional and helpful. I will and have recommend Abra for any repair they would need

Likely to Recommend

Already have

Repair Quality

Very professional and friendly from estimate to finished job. I was kept updated each day as to where the job was

Customer Service

I would recommend your services to anyone I knew needed repairs

Kept me Informed?

Yes

Ready on Time?

Yes

My Experience

Likely to Recommend

Repair Quality

Customer Service

Kept me Informed?

Yes

Ready on Time?

Yes

Likely to Recommend

Great service in a timely manner!

Repair Quality

Abra jumped through hoops to get our new car door delivered to their location and installed in a timely manner! Not only did they do a fantastic job with the door replacement, they also fixed a wiring issue with our headlight. Grateful for the service!

Customer Service

Abra jumped through hoops to get our new car door delivered to their location and installed in a timely manner! Not only did they do a fantastic job with the door replacement, they also fixed a wiring issue with our headlight. Grateful for the service!

Returned Clean

Kept me Informed?

Yes

Ready on Time?

Yes

Likely to Recommend

Repair Quality

Customer Service

Kept me Informed?

Yes

Ready on Time?

Yes

My Experience

Likely to Recommend

They do a great job. Expensive but quality work!

Repair Quality

Great job of repairing the vehicle.

Customer Service

They were in contact with throughout the entire process.

Kept me Informed?

Yes

Ready on Time?

Yes

Likely to Recommend

Repair Quality

Customer Service

Kept me Informed?

Yes

Ready on Time?

No

Likely to Recommend

Repair Quality

We are still waiting for parts that were ordered

Customer Service

Returned Clean

Kept me Informed?

No

Ready on Time?

Yes

Likely to Recommend

Repair Quality

Customer Service

Returned Clean

Kept me Informed?

Yes

Ready on Time?

Yes

Likely to Recommend

Repair Quality

Customer Service

Kept me Informed?

Yes

Ready on Time?

Yes

My Experience

Likely to Recommend

Repair Quality

Customer Service

Returned Clean

Kept me Informed?

Yes

Ready on Time?

Yes

Likely to Recommend

Repair Quality

Customer Service

Returned Clean

Kept me Informed?

Yes

Ready on Time?

No

My Experience

Likely to Recommend

Repair Quality

Customer Service

Kept me Informed?

Yes

Ready on Time?

Yes

My Experience

Likely to Recommend

Repair Quality

Customer Service

Kept me Informed?

Yes

Ready on Time?

Yes

My Experience

Likely to Recommend

Already have

Repair Quality

excellent work

Customer Service

They kept me updated very often.

Returned Clean

Kept me Informed?

Yes

Ready on Time?

Yes

My Experience

Likely to Recommend

Repair Quality

Customer Service

Returned Clean

Kept me Informed?

Yes

Ready on Time?

Yes

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