ABRA - LA Crosse

4.8 (5,129reviews)
97%
120 Theater Road,  Onalaska,  WI  54650
See Photos
Instant Estimate
Book Appointment
Apply for Financing
Bot
Shop AssistantSparkles

In operation 115 years, 41 years at this location.

From a single repair center back in 1984 to hundreds of locations across the country, ABRA has become a leader in the collision repair and auto glass repair industry. It is an unwavering commitment to doing things Right the First Time, On Time® and exceptional customer service that sets ABRA Auto Body & Glass apart. When you choose ABRA for your auto body repair or auto glass repair, you’ll experience a convenient, hassle free process designed to get you quickly and safely back on the road. ABRA takes care of the details including arranging your rental, coordinating insurance work, and keeping you updated along the way. ABRA’s I-CAR certified repair centers are equipped with the latest collision repair technology and staffed by highly trained technicians, so you can be confident your repair has met the most rigid quality and safety standards. And for added peace of mind, every auto body repair comes with a written limited lifetime warranty, valid at an ABRA location across the country.

Services
  • Free Estimates
  • Insurance Company Assistance
  • Lifetime Warranty
  • Towing
  • Automotive Glass Replacement
  • Detailing
  • Paintless Dent Repair
  • On-Site Car Rental - Enterprise®
Payment Types
  • American Express
  • Discover Card
  • MasterCard
  • Visa
  • Check
  • Debit Card
Languages
  • Spanish
Hours
Sun Closed
Mon 7:30 am - 5:00 pm
Tue 7:30 am - 5:00 pm
Wed 7:30 am - 5:00 pm
Thu 7:30 am - 5:00 pm
Fri 7:30 am - 5:00 pm
Sat Closed
* Holiday hours may differ.
Acura
Chrysler
Dodge
Fiat
Ford
Honda
Hyundai
I-Car
Jeep
Kia
Nissan
Ram
Subaru
Call
Email

Reviews (5,129)

Customers say
Overall Customer Satisfaction
Customers consistently praised the shop for its outstanding communication, with many highlighting the convenience of daily text message updates that kept them informed throughout every stage of the repair process. The quality of repairs was frequently described as excellent, with vehicles returned looking brand new, and paint matching described as flawless. Timeliness was another strong point, with numerous customers noting their vehicles were completed ahead of schedule. Staff professionalism, friendliness, and willingness to go above and beyond were widely appreciated. A few customers noted areas for improvement directly from their experiences, including clearer upfront timelines, more detailed update content, and occasional concerns about minor issues discovered at pickup. Overall, the vast majority of customers expressed high satisfaction and indicated they would return and recommend the shop to others.
AI-Generated from reviews written in the last 12 months
Select to learn more
"... or if was going to take longer than anticipated. Craftsmanship on the body work was hands down 5 star! Would definitely use Abra again on any body damage ..." Read more
"... work and got the repairs done ahead of schedule. Their workmanship restored the damage like showroom new!" Read more
"Beyond what I expected in quality and customer service. I highly recommend Abra of La Crosse for any vehicle ..." Read more
"Customer service and quality of service were top notch!"
"Abra did a fantastic job repairing my vehicle, and they kept me up to date on the status each day. ..." Read more
"Completed so quickly and perfect."
"... happy with the great work that Abra did with my car. I was shocked that it was finished sooner than I had in mind. They were helpful with the questions about the work ..." Read more
"... fantastic. From the text update communication to how quickly the repair was completed was above and beyond our expectations. Abra has a customer for life." Read more
"... car! From start to finish, the service was top-notch—professional, timely, and truly above and beyond. My car looks fantastic, and the whole process was ..." Read more
"From estimate to loner vehicle to repair all done in a very timely manner. Good work abra! Thank You"
"Simply put - unparalleled communication & exceptional service. Abra holds the bar for all others to attain."
"... and timely manner. It was a smooth well done job. I was updated each step of the way. It was impressive from the beginning to the end." Read more
"Customer service was above & beyond and I cant say enough about the up to date communication regarding where my vehicle was in the process."
"I had an amazing experience with Abra auto body! Communication was top-notch; I never had to wonder about the status of my vehicle. They were very transparent ..." Read more
"I really appreciated the daily emails letting me know how the car was progressing and that everything was on schedule."

Likely to Recommend

Repair Quality

Customer Service

Returned Clean

Kept me Informed?

Yes

Ready on Time?

No

My Experience

I appreciated the text updates every 2 days. .My car was very clean when returned.

Likely to Recommend

Repair Quality

Customer Service

Returned Clean

Kept me Informed?

Yes

Ready on Time?

No

Likely to Recommend

Repair Quality

Customer Service

Kept me Informed?

Yes

Ready on Time?

Yes

Likely to Recommend

Repair Quality

Customer Service

Kept me Informed?

Yes

Ready on Time?

Yes

Likely to Recommend

Repair Quality

Customer Service

Returned Clean

Kept me Informed?

Yes

Ready on Time?

Yes

Likely to Recommend

Repair Quality

Customer Service

Returned Clean

Kept me Informed?

Yes

Ready on Time?

Yes

Likely to Recommend

Repair Quality

The communication could improve. I had an appointment on Wednesday but they didn’t even start on my car until Thursday. So I could I been driving my car all that Wednesday. I had to text to get updates and there was no insight for how long they were going to have my car. If I would have know they would have my car for that long I would have gotten a loaner car

Customer Service

Returned Clean

Kept me Informed?

No

Ready on Time?

No

My Experience

My car looks amazing. Alex did a wonderful job and deserves a raise. I could not be happier!

Likely to Recommend

Repair Quality

Alex did a great job!

Customer Service

Kept me Informed?

Yes

Ready on Time?

No

My Experience

This was my first experience here and I was very impressed. All the staff were friendly and helpful. Megan who worked upfront did a wonderful job of making me feel welcome and answered all my questions.

Likely to Recommend

Repair Quality

Customer Service

Returned Clean

Kept me Informed?

Yes

Ready on Time?

Yes

Likely to Recommend

Repair Quality

Customer Service

Kept me Informed?

Yes

Ready on Time?

No

Likely to Recommend

Repair Quality

Customer Service

Returned Clean

Kept me Informed?

Yes

Ready on Time?

Yes

My Experience

Thanks so much amazing service as always!

Likely to Recommend

Repair Quality

Customer Service

Returned Clean

Kept me Informed?

Yes

Ready on Time?

Yes

My Experience

Communication during the whole process was fantastic. There was very little waiting around, paperwork went smooth and quickly. Repairs were outstanding, cant even tell thre was damage.

Likely to Recommend

Repair Quality

Customer Service

Kept me Informed?

Yes

Ready on Time?

Yes

Likely to Recommend

Repair Quality

Customer Service

Kept me Informed?

Yes

Ready on Time?

No

My Experience

Everything was handled in a timely and courteous manner. Cole explained everything and we are very satisfied with the service we were given

Likely to Recommend

Repair Quality

Customer Service

Returned Clean

Kept me Informed?

Yes

Ready on Time?

Yes

Likely to Recommend

Repair Quality

Customer Service

Returned Clean

Kept me Informed?

Yes

Ready on Time?

Yes

My Experience

Mike made everything easy, understandable and the end result is great. Enterprise rentals was amazing as well.

Likely to Recommend

Repair Quality

Customer Service

Kept me Informed?

Yes

Ready on Time?

No

My Experience

Get rid of the repair journey card. Makes one think that you will get your car back in 13 days not any later. The daily text messages are great. Save money and do away with the cards.

My Experience

1 - 20 of 5,129

Auto body shops nearby

view more shops in: Onalaska  |  54650